Meta’s Threads Surpasses 100 Million Users in Record Time Following Launch
In a remarkable display of rapid growth, Meta’s new Twitter competitor, Threads, achieved a milestone of over 100 million users within days of its launch. The app, introduced by Meta, formerly known as Facebook, has gained incredible traction in a short span of time, outpacing the user growth rates of popular platforms such as ChatGPT and TikTok.
Leading industry sources, including the Search Engine Journal and data-tracker Quiver Quantitative, have confirmed that Threads achieved user totals that took ChatGPT two months to reach and TikTok nine months. This achievement solidifies Threads as a formidable contender in the social media landscape.
Meta CEO Mark Zuckerberg shared that Threads garnered an impressive 30 million subscribers within the first 24 hours of its launch. However, the debut of the app was not without its challenges, as it faced the threat of legal action from Twitter chief Elon Musk. Despite this, the overwhelming response from users demonstrates the allure of Meta’s new offering.
Financial adviser Richard Strasburger from Raymond James commented on the significance of Threads for Meta’s overall value. He acknowledged that the app would undoubtedly contribute to Meta’s growth, but the true extent of its success can only be determined with time. Strasburger emphasized that Meta’s existing large user base and deep understanding of social media give it an advantage over previous Twitter competitors.
“The key factor lies in placing trust either in Meta’s Mark Zuckerberg or in Twitter’s Elon Musk,” Strasburger stated. While Twitter has experienced user and employee losses since Musk assumed a prominent role, Strasburger acknowledged Musk’s strong track record and advised against underestimating his potential impact. The competition between the two social media giants is likely to intensify as they vie for user loyalty and engagement.
Investors have shown significant enthusiasm for Meta, with shares skyrocketing by over 145% since the beginning of the year. The success of Threads further bolsters the market’s confidence in Meta’s ability to innovate and captivate users in an ever-evolving digital landscape.
As Threads continues to attract a growing user base and Meta solidifies its position as a powerhouse in the social media realm, industry experts and users alike are eager to witness the unfolding dynamics between Meta and Twitter. The competition promises to be fierce as these titans of technology vie for supremacy in the global social media arena.